Reading Reflection - Week 5

1.      This Chapter didn’t have much that I wasn’t expecting, as it is really basic economics and common sense.  I think the part that I found I haven’t really heard much about before is the Growth of Sales section.  I think it is important to note that there will always have to be the consideration that a business is continually changing, and that if the business becomes complacent in its current state, it will not grow and it will possibly lead to a decrease in business due to backlash from consumers.  If you look at even the biggest car companies, they have certain profits and numbers of units to sell, otherwise they lose profit and the work becomes inefficient.

2.     I think the part that confused me the most was the part I was most interested in, the Growth of Sales section.  I think it is difficult to determine how ventures would fit into the three different categories, although I see how the categories are different.

3.     I would ask the author is there a pitfall he feels is more important to try to avoid than others? At what point does the author feel that Uniqueness is more important than the initial investment?

4.     Something I disagreed with the chapter was how much repetition there was in the points made.  I feel like this chapter could have been condensed greatly.